Data protection

Data protection

Unless otherwise stated below, the provision of your personal data is neither legally or contractually required, nor necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it will have no consequences. This applies only if no other information is provided for the subsequent processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.

Server Log Files

You can visit our websites without providing any personal information.
Each time our website is accessed, usage data is transmitted to us or our web host / IT service provider by your internet browser and stored in log files (so-called server log files). This stored data includes, for example, the name of the accessed page, the date and time of access, the IP address, the amount of data transferred and the requesting provider.
The processing is carried out on the basis of Art. 6 (1) lit. f GDPR due to our overriding legitimate interest in ensuring the trouble-free operation of our website and in improving our services.
Your data may be transferred to and processed in third countries outside the EU, in particular Canada and the USA. For Canada, an adequacy decision of the EU Commission exists. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer takes place on the basis of contractual obligations that are comparable to those of the standard contractual clauses of the EU Commission.

Contact

Controller/Data Protection Officer
Contact us if you wish. The controller for data processing is:

Hoodie Hoo Agency GmbH
Max-Keith-Straße 29
45136 Essen
Germany

Email: datenschutz@heydata.eu

You can reach our data protection officer directly at the same address:

heyData GmbH
Schützenstraße 5
10117 Berlin
Germany

www.heydata.eu
Email: datenschutz@heydata.eu

Data processing when using Whistleblower Software

For receiving tips in accordance with the Whistleblower Protection Act (HinSchG) as an internal reporting office, we use the software from Whistleblower Software ApS, Kannikegade 4, 1, DK-8000 Aarhus C, Denmark ("Whistleblower Software") as part of order processing.
If you submit tips to the internal reporting office, we only collect your personal data (name, electronic contact details, message text, information about violations within the meaning of Section 3 (3) HinSchG, information about the identity of persons protected under the HinSchG) to the extent provided by you. The data processing serves the purpose of fulfilling the tasks, duties and rights of the internal reporting office assigned to it by the HinSchG.
The data processing is carried out for the fulfillment of a legal obligation on the basis of Art. 6 (1) lit. c GDPR in conjunction with Section 10 HinSchG.
Your data will then be deleted in compliance with statutory retention periods (3 years after the conclusion of the procedure within the meaning of Section 18 HinSchG).
Further information and the privacy policy of Whistleblower Software can be found at: https://whistleblowersoftware.com/de/datenschutz-und-cookie-richtlinie and https://whistleblowersoftware.com/de/personenbezogene-daten-richtlinie.

Customer's unsolicited contact by email

If you contact us proactively by email, we only collect your personal data (name, email address, message text) to the extent provided by you. The data processing serves the purpose of processing and responding to your contact request.
If the contact is for the purpose of carrying out pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is based on Art. 6 (1) lit. b GDPR.
If the contact is for other reasons, this data processing is based on Art. 6 (1) lit. f GDPR due to our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you based on Art. 6 (1) lit. f GDPR.
We only use your email address to process your inquiry. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

Collection and processing when using the contact form

When using the contact form, we only collect your personal data (name, email address, message text) to the extent provided by you. The data processing serves the purpose of contacting you.
If the contact is for the purpose of carrying out pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is based on Art. 6 (1) lit. b GDPR. If the contact is for other reasons, this data processing is based on Art. 6 (1) lit. f GDPR due to our overriding legitimate interest in processing and responding to your inquiry. In this case, you have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you based on Art. 6 (1) lit. f GDPR. We only use your email address to process your inquiry. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

Use of address validation from Google Maps API

We use address validation from Google (Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland "Google") on our website.
The data processing serves the purpose of checking your entries in our address forms for input and spelling errors in real time, and supplementing missing data if necessary. If data is entered incorrectly, alternative suggestions for correcting the data are displayed. For this purpose, the address data you entered is transmitted to the provider, stored there, and evaluated.
Among other things, the following information can be transmitted to Google and processed there: postal addresses (country, city, postal code, street, house number), email address, telephone number.
Your data may also be transferred to the USA. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified under the TADPF and thus committed to complying with European data protection principles.
The processing of your personal data is carried out on the basis of Art. 6 (1) lit. f GDPR due to our overriding legitimate interest in accurate data for the fulfillment of our contractual obligations. You have the right, for reasons arising from your particular situation, to object at any time to this processing of personal data concerning you.
The data is processed separately by the provider and not merged with other data. It is deleted by the provider as soon as the status of the entered data has been determined, but no later than after 30 days.
Further information on terms of use and data protection at Google can be found at: https://cloud.google.com/maps-platform/terms.

WhatsApp Business

If you contact us for business purposes via WhatsApp, we use the WhatsApp Business version of WhatsApp Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "WhatsApp"). If you reside outside the European Economic Area, this service is provided by WhatsApp Inc. (1601 Willow Road, Menlo Park, CA 94025, USA).
The data processing serves to process and answer your contact request. For this purpose, we collect and process your mobile phone number stored on WhatsApp, your name if provided, and other data to the extent provided by you. No personal data will be transferred to WhatsApp without your prior consent to WhatsApp. Your data will be transmitted by WhatsApp to servers of Meta Platforms Inc. in the USA. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Meta Platforms Inc. has certified under the TADPF and thus committed to complying with European data protection principles. If the contact is for the purpose of carrying out pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing is based on Art. 6 (1) lit. b GDPR.
If the contact is for other reasons, this data processing is based on Art. 6 (1) lit. f GDPR due to our overriding legitimate interest in providing a quick and easy way to contact us and in answering your inquiry. In this case, you have the right, for reasons arising from your particular situation, to object at any time to this processing of personal data concerning you based on Art. 6 (1) lit. f GDPR.
We only use your personal data to process your inquiry. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

Further information on terms of use and data protection when using WhatsApp can be found at https://www.whatsapp.com/legal/#terms-of-service and https://www.whatsapp.com/legal/#privacy-policy.

Customer account

When opening a customer account, we collect your personal data to the extent specified there. The data processing serves to improve your shopping experience and simplify order processing. The processing is based on Art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until withdrawal. Your customer account will then be deleted.

Collection, processing, and transfer of personal data for orders

When placing an order, we collect and process your personal data only to the extent necessary for the fulfillment and processing of your order and for processing your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide it will result in the inability to conclude a contract. The processing is based on Art. 6 (1) lit. b GDPR and is necessary for the fulfillment of a contract with you.

Your data will be passed on, for example, to shipping companies, dropshipping or fulfillment providers, payment service providers, service providers for order processing and IT service providers. In all cases, we strictly adhere to legal requirements. The scope of data transmission is limited to a minimum. Your data may be transferred to and processed in third countries outside the EU, in particular Canada and the USA. For Canada, an adequacy decision of the EU Commission exists. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer takes place on the basis of contractual obligations that are comparable to those of the standard contractual clauses of the EU Commission.

Reviews

Use of Judge.me
We use the "Judge.me" review system from Judge.me Ltd (c/o Buckworths 2nd Floor, 1-3 Worship Street, London, England, EC2A 2AB; "Judge.me") on our website. Judge.me allows us to collect customer reviews and display them on our website to give you insight into the quality of our services. After an order, you may receive an invitation from us or Judge.me to submit a review and then submit a review. In doing so, we or Judge.me may process the following data, among others: email address, name, telephone number, address, information about your device (IP address, information about your web browser and operating system used), information about the purchased product or service used (order number, product details), the content of your review and the star rating you gave, your product photos or videos (if you attached them to your product review). This data may also be used to verify your review.

Judge.me uses technologies such as cookies. Your data may be transferred outside the EU to the United Kingdom. An adequacy decision of the EU Commission exists for the United Kingdom. Your data may be transferred to the USA. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Judge.me is not certified under the TADPF. This data transfer takes place on the basis of special contracts approved for use in the United Kingdom, which provide the same protection as personal data in the United Kingdom. The use of cookies or similar technologies is based on your consent pursuant to Section 25 (1) sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent pursuant to Art. 6 (1) lit. a GDPR, provided that you have expressly agreed to the transfer of your data and the receipt of the review request.

You can withdraw your consent at any time without affecting the lawfulness of the processing carried out on the basis of the consent until withdrawal. Further information on data protection when using Judge.me can be found at: https://judge.me/privacy.

Review Reminder

After your order, we would like to ask you to review your purchase with us. For this purpose, we use your personal data (name, email address, order information) regardless of the contract processing, to send you a review reminder by email after an order has been placed, provided you have explicitly consented to this. The processing is carried out on the basis of Art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time using the corresponding link in the email or by notifying us, without affecting the legality of the processing carried out on the basis of the consent until withdrawal.

Use of your personal data for sending postal advertising

We use your personal data (name, address) that we have received in the course of selling a good or service to send you postal advertising, provided you have not objected to this use. The provision of this data is necessary for the conclusion of the contract. Failure to provide it will result in no contract being concluded. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR due to our overriding legitimate interest in direct marketing. You can object to this use of your address data at any time by notifying us. The contact details for exercising the right to object can be found in the imprint.

Use of email address for sending newsletters

We use your email address to send you information and offers via newsletter, provided you have explicitly consented to this. The data processing serves exclusively the purpose of advertising. For this purpose, we process your email address and, if applicable, other data that you voluntarily provided when subscribing to our newsletter. The processing is carried out on the basis of Art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time without affecting the legality of the processing carried out on the basis of the consent until withdrawal.

You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your email address will then be removed from the distribution list. Despite removal from the distribution list, we may continue to store your email address in a so-called blacklist to prevent you from receiving newsletter emails from us in the future. This storage is based on Art. 6 (1) lit. f GDPR due to our and your legitimate interest in preventing the renewed use of your email address for sending our newsletter.

You have the right, for reasons arising from your particular situation, to object at any time to this processing of personal data concerning you.

Use of Klaviyo

We use the service of Klaviyo Inc. (125 Summer St Floor 7, Boston, MA 02111, USA; "Klaviyo") for sending newsletters, as part of order processing. We share the information you provide during newsletter registration (email address, first and last name if applicable) with Klaviyo.

Data processing serves the purpose of sending newsletters and their statistical evaluation. To evaluate newsletter campaigns, the sent newsletters contain a 1x1 pixel graphic (tracking pixel) or a tracking link. This allows us to determine whether you have opened the newsletter and whether you have clicked on any integrated links. In this context, we collect your personal data such as IP address, browser type and device, and the time. Usage profiles can be created from this data under a pseudonym. The collected data is not used to identify you personally. The collected data is only used for statistical evaluation to improve newsletter campaigns.

Your data is generally transmitted to Klaviyo servers in the USA and stored there. An adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), exists for the USA. Klaviyo has certified itself under the TADPF and thus committed to complying with European data protection principles. The processing of your personal data is based on Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in a targeted, advertising-effective and user-friendly newsletter system.

You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation. Further information on data protection at Klaviyo can be found at https://www.klaviyo.com/legal/privacy-notice and at https://www.klaviyo.com/legal/data-processing-agreement .

Use of email address for availability notifications

We offer a product availability notification service on our website. If an item is temporarily unavailable, you have the option to enter your email address for that item and be notified by email when it becomes available, provided you have consented to this.

When the product is available, you will receive a one-time email notification about the availability of the respective item. The processing is based on Art. 6 para. 1 lit. a GDPR with your consent. You can revoke your consent at any time, without affecting the legality of the processing carried out based on the consent until revocation.

You can unsubscribe from the availability notification at any time by notifying us. Your email address will then be removed from the distribution list.

Use of an external merchandise management system

We use a merchandise management system for contract processing within the scope of order processing. For this purpose, your personal data collected during the order process is transmitted to

weclapp GmbH
Friedrich-Ebert-Straße 28
97318 Kitzingen

The processing of your personal data serves the purpose of fulfilling the contract concluded with you and is based on Art. 6 para. 1 lit. b GDPR.

Payment service providers

PayPal

We use the payment service PayPal from PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. Data processing serves the purpose of being able to offer you payment via the payment service. By selecting and using payment via PayPal, the data required for payment processing is transmitted to PayPal in order to fulfill the contract with you using the selected payment method. This processing is based on Art. 6 para. 1 lit. b GDPR.

All PayPal transactions are subject to the PayPal privacy policy. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-full

Use of Shopify Payments

We use the payment service "Shopify Payments" from Shopify International Limited (2nd Floor Victoria Buildings, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website. Payment processing in this case is carried out by the payment service provider Stripe Payments Europe, Ltd. (1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland; "Stripe").

Data processing serves the purpose of being able to offer you payment via the Shopify Payments service. By selecting and using an appropriate "Shopify Payments" payment method, the data required for payment processing is transmitted to Stripe in order to fulfill the contract with you using the selected payment method. This processing is based on Art. 6 para. 1 lit. b GDPR. Stripe reserves the right to obtain creditworthiness information, if necessary, based on mathematically-statistical procedures using credit agencies. For this purpose, Stripe transmits the personal data required for a credit check to a credit agency and uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, execution, or termination of the contractual relationship.

The credit report may include probability values (score values) that are calculated based on scientifically recognized mathematically-statistical procedures and whose calculation includes, among other things, address data. Your legitimate interests are taken into account in accordance with statutory provisions. Data processing serves the purpose of a credit check for initiating a contract. The processing is based on Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in protection against payment default when Stripe makes advance payments.

You have the right, for reasons arising from your particular situation, to object at any time to this processing of your personal data based on Art. 6 para. 1 lit. f GDPR by notifying Stripe. The provision of data is necessary for the conclusion of the contract with the payment method you desire. Failure to provide it means that the contract cannot be concluded with the payment method you have chosen.

Further information on data processing when using the Shopify Payments service can be found in Shopify's privacy policy at: https://www.shopify.com/de/legal/datenschutz. Further information on data processing during payment processing via the payment service provider Stripe can be found in Stripe's privacy policy at: https://stripe.com/de/privacy

Cookies

Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. If a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that enables unique identification of the browser when the website is called up again.

Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting appropriate technical settings in your internet browser, you can be notified before cookies are set, decide individually whether to accept them, and prevent the storage of cookies and the transmission of the data contained therein. Already stored cookies can be deleted at any time. However, we would like to point out that you may then not be able to use all functions of this website to their full extent.

Under the following links, you can find out how to manage (including deactivate) cookies in the most important browsers:

Chrome: https://support.google.com/accounts/answer/61416?hl=de

Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-2a946a29ae09

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Technically necessary cookies

Unless otherwise stated in the privacy policy below, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized again after a page change.

The use of cookies or comparable technologies is based on Section 25 (2) TDDDG. The processing of your personal data is based on Art. 6 para. 1 lit. f GDPR due to our overriding legitimate interest in ensuring the optimal functionality of the website and a user-friendly and effective design of our offer. You have the right to object to this processing of your personal data at any time for reasons arising from your particular situation.

Use of the Shopify Consent Tool (Shopify Privacy & Compliance)

We use the consent tool "Shopify Privacy & Compliance" from Shopify International Ltd. (Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website. Shopify is an affiliated company of Shopify Inc. (151 O'Connor Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada). The tool allows you to give consent to data processing via the website, in particular the setting of cookies, and to exercise your right of revocation for already given consents. Data processing serves the purpose of obtaining and documenting necessary consents to data processing and thus complying with legal obligations. Cookies may be used for this purpose. User information, including your IP address, is collected and transmitted to Shopify.

Your data may be transferred to and processed in third countries outside the EU, particularly Canada and the USA. An adequacy decision from the EU Commission exists for Canada. An adequacy decision from the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), exists for the USA. Shopify is not certified under the TADPF. This data transfer is based on contractual obligations comparable to the EU Commission's standard contractual clauses. Data processing is carried out to fulfill a legal obligation based on Art. 6 para. 1 lit. c GDPR.

Further information on data protection at Shopify can be found at https://www.shopify.com/de/legal/datenschutz

Analysis

We use the web analysis service Google Analytics from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. Data processing serves the purpose of analyzing this website and its visitors, as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activities, and to provide other services related to website usage and internet usage to the website operator. This may include the collection of the following information: IP address, date and time of page view, click path, information about the browser and device you are using, visited pages, referrer URL (website from which you accessed our website), location data, purchase activities. Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices, and any other data Google has about you.

Your IP address is truncated by us on our own servers beforehand. Google thus only receives pseudonymized data.

Google uses technologies such as cookies, web storage in the browser, and tracking pixels, which enable an analysis of your use of the website. The use of cookies or comparable technologies takes place with your consent on the basis of Section 25 (1) sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR.

The processing of your personal data takes place with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can revoke your consent at any time, without affecting the legality of the processing carried out based on the consent until revocation.

In this context, we also use the Google Signals service. Google Signals enables cross-device tracking. Your data can therefore be analyzed across devices if you have activated "personalized advertising" in your account settings and your end devices are linked to your Google account. This makes it possible to recognize on which device you are searching for products and later return to complete purchases on another device, such as a tablet.

The cross-device reports created in this context contain only aggregated data. We therefore only receive statistics created on the basis of Google Signals. To prevent data collection and storage by Google Signals across devices, you can deactivate the "personalized ads" function in your Google account settings. Further information can be found at https://support.google.com/ads/answer/2662922?hl=de

Further information on data processing and data protection for Google Signals can be found at https://support.google.com/analytics/answer/7532985?hl=de .

We use the extended implementation of consent mode (Advanced Consent Mode). In this case, user data is transmitted to Google in the form of "pings" even if consent has not been given. These pings can contain, among other things, the following information: IP address to derive the IP country (the IP address is not logged), date and time of the page view, URL of the visited pages, user agent, referrer URL (website from which our website was accessed) or information about the triggering of website events such as a conversion. Based on this information, Google models usage data in order to be able to carry out a comprehensive usage analysis despite the refusal of consent.

The information generated about your use of this website is usually transmitted to a Google server in the USA and stored there. An adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), is available for the USA. Google has certified itself under the TADPF and is thus committed to complying with European data protection principles. Both Google and US government authorities have access to your data.

Further information on terms of use and data protection can be found at https://policies.google.com/technologies/partner-sites, at https://policies.google.com/privacy?hl=de&gl=de and at https://business.safety.google/privacy/ .

Use of Hotjar

We use the analytics tool from Hotjar Ltd. (Level 2, St Julian's Business Centre, 3, Elia Zammit Street, St Julians STJ1000, Malta; "Hotjar") on our website. Data processing serves the purpose of designing, optimizing, and analyzing our website to meet needs.

The tool records website visitors' movements on the website on a sample basis. This generates a log of mouse movements, scrolling behavior, dwell time, and clicks on the website (so-called heatmap). For this purpose, Hotjar uses cookies, among other things. The following information, among others, can be collected: IP address (in anonymized form), information about the device you are using (screen size, devices, unique device identifier), information about the browser you are using, location data (country only), preferred language for displaying the website, operating system used.

Detailed information about the cookies used, their function, and storage duration can be found here: https://help.hotjar.com/hc/en-us/articles/115011789248-Hotjar-Cookies .

User profiles are created from this data under a pseudonym. The data is not used to personally identify the website visitor and is not merged with personal data of the pseudonym holder. Hotjar is contractually prohibited from selling the collected data to other third parties. Your data may be transferred to the USA. An adequacy decision of the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF), exists for the USA. Hotjar is not certified under the TADPF. Data transfer takes place, among other things, on the basis of appropriate safeguards. Hotjar will provide you with further information on the measures taken upon request.

The use of cookies or similar technologies is based on your consent pursuant to Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent pursuant to Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal. Further information on data protection when using Hotjar can be found here: https://www.hotjar.com/legal/policies/privacy#enduserenglish .

Use of Shopify Statistics

We use the statistics and analysis functions of Shopify International Ltd. (Victoria Buildings, 2nd Floor, 1-2 Haddington Road, Dublin 4, D04 XN32, Ireland; "Shopify") on our website as part of commissioned processing. Shopify is an affiliated company of Shopify Inc. (151 O'Connor Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).

Data processing serves the purpose of analyzing this website and its visitors. For this purpose, data is stored for marketing and optimization purposes and provided in reports, analyses, and statistics. The following device information, among others, is collected and processed: information about the web browser, IP address, time zone, and some of the cookies installed on your device. When you navigate the website, information about visited web pages or products, the referrer URL (website from which you accessed our website), and information about how you interact with the website are also collected. Technologies such as cookies, web beacons, tags, and pixels (electronic files for collecting information about how you navigate the website) are used for this purpose.

Your data may be transmitted to and processed in third countries outside the EU, in particular to Canada and the USA. An adequacy decision of the EU Commission exists for Canada. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Shopify is not certified under the TADPF. This data transfer takes place on the basis of contractual obligations comparable to those of the EU Commission's standard contractual clauses. The use of cookies or similar technologies is based on your consent pursuant to Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent pursuant to Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

You can find more information on data protection at Shopify at https://www.shopify.com/de/legal/datenschutz , information on the data processing agreement at https://www.shopify.com/de/legal/dpa and information on the cookies used at https://www.shopify.com/de/legal/cookies

Use of Meta Pixel

We use the Meta Pixel from Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; "Meta") on our website. Meta and we are jointly responsible for the collection of your data and the transmission of this data to Meta when the service is integrated. This is based on an agreement between us and Meta on the joint processing of personal data, which defines the respective responsibilities. The agreement can be accessed at https://de-de.facebook.com/legal/terms/businesstools (https://de-de.facebook.com/legal/terms/businesstools).

According to this, we are primarily responsible for fulfilling the information obligations pursuant to Art. 13, 14 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service, and for complying with the obligations under Art. 33, 34 GDPR, insofar as a personal data breach affects our obligations under the joint processing agreement. Meta is responsible for enabling data subject rights pursuant to Art. 15 - 20 GDPR, complying with the security requirements of Art. 32 GDPR with regard to the security of the service, and complying with the obligations under Art. 33, 34 GDPR, insofar as a personal data breach affects Meta's obligations under the joint processing agreement.

The application serves the purpose of targeting website visitors with interest-based advertising on the social networks Facebook and Instagram. For this purpose, Meta's remarketing tag has been implemented on the website. This tag establishes a direct connection to Meta's servers when visiting the website. This transmits to Meta's server which of our pages you have visited. Meta assigns this information to your personal Facebook and/or Instagram user account. When you visit the social networks Facebook or Instagram, personalized, interest-based ads will then be displayed to you.

The application also serves the purpose of creating conversion statistics. Here, we learn the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag, as well as what actions are taken after being redirected to this website. However, we do not receive any information that personally identifies users.

Your data may be transferred to the USA. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Meta has certified itself under the TADPF and has thus committed to complying with European data protection principles. The processing of your personal data is based on your consent pursuant to Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

You can deactivate the "Custom Audiences" remarketing function here. Further information on the collection and use of data by Meta, your rights in this regard, and options for protecting your privacy can be found in Meta's privacy policy at https://www.facebook.com/about/privacy/ (https://www.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0).

Use of Google Ads Conversion Tracking

On our website, we use the online advertising program "Google Ads" and, within this framework, conversion tracking (visit action evaluation). Google Conversion Tracking is an analytics service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).

When you click on an ad served by Google, a conversion tracking cookie is placed on your computer. These cookies have a limited validity, contain no personal data and therefore do not serve for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. Thus, it is not possible for cookies to be tracked across the websites of Ads customers.

The information obtained using the conversion cookie serves the purpose of creating conversion statistics. Here, we learn the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that personally identifies users. We use the extended implementation of consent mode (Advanced Consent Mode). Here, even if consent is not given, user data is transmitted to Google in the form of "pings". These pings can contain, among other things, the following information: IP address for deriving the IP country (the IP address is not logged), date and time of the page view, URL of the visited pages, user agent, referrer URL (website from which our website was accessed) or information about the triggering of website events such as a conversion. Based on this information, Google models user data in order to be able to carry out a comprehensive usage analysis despite the refusal of consent. Your data may be transmitted to the servers of Google LLC in the USA. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself under the TADPF and has thus committed to complying with European data protection principles.

The use of cookies or comparable technologies is based on your consent pursuant to Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent pursuant to Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time without affecting the lawfulness of processing based on consent before its withdrawal.

Further information and Google's privacy policy can be found at: https://www.google.de/policies/privacy/ or https://business.safety.google/privacy/

Use of Google AdSense

We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. Data processing serves the purpose of renting out advertising space on the website and targeting website visitors with interest-based advertising. Through this function, personalized, interest-based advertising ads from the Google Display Network are displayed to visitors of the provider's website. Google uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself under the TADPF and has thus committed to complying with European data protection principles. Google may transfer this information to third parties if required by law or if third parties process this data on Google's behalf. Google will under no circumstances associate your IP address with other Google data.

Further information and Google's privacy policy can be found at: https://www.google.com/policies/technologies/ads/ , https://www.google.de/policies/privacy/ and https://business.safety.google/privacy/

Use of the Pinterest Tag

We use the Pinterest Tag from Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland "Pinterest") on our website. The application serves the purpose of targeting website visitors with interest-based advertising on the social network Pinterest. For this purpose, Pinterest's conversion tag has been implemented on the website. This tag establishes a direct connection to Pinterest's servers when visiting the website. This transmits to Pinterest's server which of our pages you have visited. Pinterest assigns this information to your personal Pinterest user account if you are logged in to the social network. When you visit Pinterest, personalized, interest-based Pinterest ads will then be displayed to you.

If you reach our website via a pin on the social network Pinterest, a conversion tracking cookie is placed on your computer. These cookies have a limited validity, contain no personal data and therefore do not serve for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Pinterest and we can recognize that you clicked on the pin and were redirected to this page. The information obtained using the conversion cookie serves the purpose of creating conversion statistics and thus optimizing our website. The following information, among others, can be processed: total number of users who clicked on one of our pins and were redirected to our website, sub-pages visited on our website (e.g., category or product pages), search queries on our website, your shopping cart contents, completed transactions.

Your data may be transferred to the USA. For the USA, an adequacy decision of the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). Pinterest is not certified under the TADPF. Data transfer takes place, among other things, on the basis of standard contractual clauses as appropriate safeguards for the protection of personal data, viewable at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de

The use of cookies or comparable technologies is based on your consent in accordance with Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent in accordance with Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time, without affecting the lawfulness of processing carried out before the withdrawal of consent.

For more information on the collection and use of data by Pinterest, your rights in this regard, and options for protecting your privacy, please refer to Pinterest's privacy policy at https://policy.pinterest.com/de/privacy-policy.

Use of TikTok Pixel

We use the TikTok Pixel from TikTok Technology Limited (10 Earlsfort Terrace, Dublin, D02 T380, Ireland; "TikTok Ireland") and TikTok Information Technologies UK Limited (6th Floor, One London Wall, London, EC2Y 5EB, United Kingdom; "TikTok UK") on our website. Both companies are joint controllers for data processing (hereinafter "TikTok").

The purpose of data processing is to identify and analyze website access by our customers, to better address customers by displaying targeted advertisements, and to evaluate the effectiveness of advertisements on TikTok. For this purpose, TikTok uses technologies such as cookies and pixels that enable your browser to be recognized. The following information, among others, can be collected and transmitted to TikTok: date and time of visit, information about the browser and device type you are using, screen resolution, IP address. TikTok can associate this information with your personal TikTok user account. Usage profiles can be created from the data collected in this way using pseudonyms. However, personal identification of users is not possible.

Your data may be transferred to third countries, such as the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). TikTok is not certified under the TADPF.

Data transfer to the USA and to third countries without an adequacy decision takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard-contractual-clauses-scc_de. The use of cookies or comparable technologies is based on your consent in accordance with Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent in accordance with Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time, without affecting the lawfulness of processing carried out before the withdrawal of consent.

Further information on data protection can be found at https://www.tiktok.com/legal/page/eea/privacy-policy/de and https://ads.tiktok.com/i18n/official/policy/controller-to-controller.

Plugins and Others

Use of Google Tag Manager

We use the Google Tag Manager from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. This application manages JavaScript tags and HTML tags that are used to implement tracking and analysis tools, among others. The data processing serves the purpose of demand-oriented design and optimization of our website.

The Google Tag Manager itself does not store cookies or process personal data. However, it enables the triggering of other tags that can collect and process personal data. Further information on terms of use and data protection can be found here.

Use of hCaptcha

We use the hCaptcha service from Intuition Machines Inc. (1065 SW 8th St #704, Miami, FL 33130, USA; "hCaptcha") on our website as part of an order processing agreement.

HCaptcha serves to protect our website from spam and abuse through automated access (bots). By implementing hCaptcha, we ensure that certain actions on our website are performed only by real people, which ensures the security and integrity of our online services.

When using hCaptcha, the following data may be collected and processed: IP address of the user, information about the device used (e.g., browser and operating system), mouse movements and interactions on the website, duration of stay on the website, user input behavior.

Your data may be transferred to the USA. For the USA, an adequacy decision by the EU Commission exists, the Trans-Atlantic Data Privacy Framework (TADPF). HCaptcha has certified itself under the TADPF and has thus committed to complying with European data protection principles.

Further information on data processing and data protection at hCaptcha can be found at https://www.hcaptcha.com/gdpr.

Use of Cloudflare

We use the Cloudflare CDN content delivery network from Cloudflare Inc. (101 Townsend St, San Francisco, CA 94107, USA; "Cloudflare") on our website. This is a cross-regional network of servers in various data centers to which our web server connects and through which certain content of our website is delivered.

The data processing serves the purpose of optimizing the loading times of our website and thus making our offer more user-friendly. The following information, among others, may be collected: IP address, system configuration information, information about traffic to and from customer websites (so-called server log files).

Your data may be transferred to the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Cloudflare has certified itself under the TADPF and has thus committed to complying with European data protection principles.

The processing of your personal data is based on Art. 6 (1) lit. f GDPR from our predominant legitimate interest in the demand-oriented and targeted design of the website. You have the right to object at any time to processing of personal data concerning you based on Art. 6 (1) lit. f GDPR for reasons arising from your particular situation.

Further information on data protection when using Cloudflare can be found at https://www.cloudflare.com/de-de/privacypolicy/.

Use of YouTube

We use the YouTube video embedding function from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "YouTube") on our website. YouTube is an affiliated company of Google LLC (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").

The function displays videos stored on YouTube in an iFrame on the website. The "enhanced privacy mode" option is activated. This means that YouTube does not store any information about website visitors. Only when you watch a video is information about it transmitted to and stored by YouTube. Your data may be transferred to the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). YouTube has certified itself under the TADPF and has thus committed to complying with European data protection principles.

Further information on the collection and use of data by YouTube and Google, your rights in this regard and options for protecting your privacy can be found in YouTube's privacy policy at https://www.youtube.com/t/privacy.

Use of Google Fonts

We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. The data processing serves the purpose of uniform display of fonts on our website. To load the fonts, a connection to Google's servers is established when the page is accessed. Cookies may be used in this process. Among other things, your IP address and information about the browser you are using are processed and transmitted to Google. This data is not linked to your Google account.

Your data may be transferred to the USA. For the USA, there is an adequacy decision by the EU Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Google has certified itself under the TADPF and has thus committed to complying with European data protection principles. The use of cookies or comparable technologies is based on your consent in accordance with Section 25 (1) Sentence 1 TDDDG in conjunction with Art. 6 (1) lit. a GDPR. The processing of your personal data is based on your consent in accordance with Art. 6 (1) lit. a GDPR. You can withdraw your consent at any time, without affecting the lawfulness of processing carried out before the withdrawal of consent.

Further information on data processing and data protection can be found at https://www.google.de/intl/de/policies/ and at https://developers.google.com/fonts/faq

Data Subject Rights and Storage Period

Duration of Storage

After complete contract processing, the data will initially be stored for the duration of the warranty period, then taking into account statutory, in particular tax and commercial law retention periods, and then deleted after the expiry of the period, unless you have consented to further processing and use.

Rights of the Data Subject

If the legal requirements are met, you have the following rights according to Art. 15 to 20 GDPR: right to information, to rectification, to erasure, to restriction of processing, to data portability. In addition, according to Art. 21 (1) GDPR, you have the right to object to processing based on Art. 6 (1) f GDPR, as well as to processing for the purpose of direct marketing.

Right to Lodge a Complaint with the Supervisory Authority

According to Art. 77 GDPR, you have the right to lodge a complaint with the supervisory authority if you believe that the processing of your personal data is not lawful.

You can lodge a complaint, among others, with the supervisory authority responsible for us, which you can reach at the following contact details:

State Commissioner for Data Protection and Freedom of Information North Rhine-Westphalia
Postfach 20 04 44
40102 Düsseldorf
Tel.: +49 211 384240
Fax: +49 211 38424999
Email: poststelle@ldi.nrw.de

Right to Object

If the personal data processing listed here is based on our legitimate interest according to Art. 6 (1) lit. f GDPR, you have the right to object to these processing operations at any time with effect for the future for reasons arising from your particular situation. After a successful objection, the processing of the affected data will be terminated, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights, and freedoms, or if the processing serves the assertion, exercise, or defense of legal claims.

If personal data processing is carried out for direct marketing purposes, you can object to this processing at any time by notifying us. After a successful objection, we will stop processing the affected data for direct marketing purposes.

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